The Ultimate 2020 Mince Pie Taste Test

Who doesn’t start thinking about mince pies the moment they feel a slight chill in the air? 

Perhaps they’re not everyone’s cup of tea (although this is the perfect accompaniment) but for the mince pie lovers amongst us, our Account Manager Joss has embarked on a noble crusade to find the best of the best 2020 supermarket mince pies.

Testing out mince pies from Waitrose, M&S, Lidl, Tesco, Hobbs House bakery, Aldi, Co-op, Sainsbury's, and Morrisons, the sweet treats were scored on filling, pastry, appearance and value. 


2020 Mince Pie Winner 

The crowning mince pies were Waitrose’s Heston Night Before Christmas mince pies, the caveat being that they must under all circumstances be eaten hot. 

They’re a bit different to your usual mince pie, with the addition of carrot to the mincemeat and topped off with a smoky sugar sprinkle.



Second place

Coming in at a close second was M&S Collection mince pies with an overall rating of 24/25. 

Described as having “melt in the mouth all butter shortcrust pastry, deep filled with vine fruits, cranberries, clementine and Cognac”...our mouths are watering. 


Third place

Third place was Waitrose again with their No.1 All Butter mince pies. 

The festive snowflake design won them a 9/10 for appearance but fell short with a score of 6 for the apricot, cherry, almond, and brandy filling.



Best value mince pies

Looking at the overall value of the mince pies, factoring in the number per box and price per pie the winner was Lidl’s Deluxe All Butter Mince Pies. At the purse-friendly price of £1.49 for a pack of six, they are only 25p each.

However, they come with the danger of getting too excited and overloading on festive German treats during your visit!


For the Excel enthusiasts out there, you can view the mince pie scoreboard spreadsheet here.